Thursday, October 23, 2014

Atlanta's Sugarloaf Mills to Host "BOO BASH!"



Sugarloaf Mills will offer Atlanta-area children a safe place to take part in Halloween activities as the Simon Kidgits Club® presents its annual Boo Bash event on Thursday, October 30 from 5PM – 7PM in the Food Court.

“Sugarloaf Mills is the perfect place for families looking for Halloween entertainment in a fun, safe community environment,” said Teresa Holloway, director of marketing and business development at Sugarloaf Mills.  Whether kids want to show-off their new costume or take home some Halloween-themed crafts, there is an activity, here, to suit superheroes, princesses and not-so-scary monsters.  Boo Bash is one of our most popular Simon Kidgits Club programs.”

This year, the Simon Kidgits Club will recognize October as Bully Prevention Month in association with ‘Malls & Retailers Unite Against Bullying’ and Captain McFinn, a proprietary role model, who promotes social and emotional development in children through live virtual playdates, online games, apps, and resources for parents and teachers.  Families will be encouraged to download The Bully Free Zone, a free app released by Captain McFinn, filled with fun, educational activities, a new McFinn cartoon and a chance for families to win a free iPad Air.

Sugarloaf Mills will have several activity stations and games for children to enjoy including spooktacular crafts, face painting, a bounce house, and Halloween-themed giveaways.  Plus, there will be mall-wide trick-or-treating from 6PM to 8PM.  Participating retailers will have an orange pumpkin in their windows.

The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety, and entertainment for children ages 3-8.  Since 2003, the Simon Kidgits Club has kept children and parents alike amused with various events and activities while providing incentives for club members, such as special offers, rewards and games.

Simon Kidgits Club members receive a variety of goodies, including a Simon Kidgits Club T-shirt, membership card, birthday card and gift, discounts, and scheduled activities.  For more information about the Simon Kidgits Club, visit

For more information about Sugarloaf Mills’ Job Fair, call (678) 847-5000 or visit  You can also find us on Facebook at and on Twitter @SugarloafMills and Instagram @SugarloafMills.

About Sugarloaf Mills

Sugarloaf Mills is the largest outlet and value retail shopping destination in the Atlanta area, with more than 180 popular stores, including Saks Fifth Avenue OFF 5TH, Neiman Marcus Last Call, Nike Factory Store, Guess Factory Store, Kenneth Cole Company Store Bass Pro Shops, and Tommy Hilfiger Company Store.  Shoppers can take advantage of great restaurants and quality entertainment from Medieval Times Dinner & Tournament, Thai Diner & Sushi, AMC 18 Theatres, and the area’s largest Dave & Buster’s. 

Sugarloaf Mills is located at the junction of I-85 and Sugarloaf Parkway, just 30 minutes from downtown Atlanta.  Regular hours are 10 a.m. – 9 p.m. Monday through Saturday and 12 p.m. – 6 p.m. on Sunday.  For more information on Sugarloaf Mills, please call (678) 847-5000 or visit  Like Sugarloaf Mills on Facebook at and follow us on Twitter @SugarloafMills and on Instagram @SugarloafMills.

About The Mills, A Simon Company

The Mills®, a part of Simon, offers a unique brand of shopping with a mix of popular name brand outlets, value retailers and full-price stores, plus family-oriented dining and entertainment concepts. The Mills are well-located in major metropolitan markets and many are recognized as leading tourism destinations. Notable properties include Arundel Mills (Baltimore), Gurnee Mills (Chicago), Grapevine Mills (Dallas), Ontario Mills (Los Angeles), Opry Mills (Nashville), Potomac Mills (Washington, DC) and Sawgrass Mills (Ft. Lauderdale/Miami).

Simon is a global leader in retail real estate ownership, management and development and a S&P100 company (Simon Property Group, NYSE:SPG).  Our industry-leading retail properties and investments across North America, Europe and Asia provide shopping experiences for millions of consumers every day and generate billions in annual retail sales. For more information, visit

About Captain McFinn

Captain McFinn and Friends is a children’s property that promotes social and emotional development in children ages 3-5. Through live virtual playdates, online games, ground-breaking apps, and resources for parents and teachers, Captain McFinn and Friends hopes to help children and their parents stand up against bullying and learn to take responsibility for their actions.

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